When three long-term client relationships approached A+B1 to assist in the visioning and brand development of a new community, what could we say? Of course!
Historically, master-planned communities are birthed from a land developer who develops the land and sells lots to builders. Unique to the realm of master-planned communities is Whispering Pines. It is the offspring of three national production builders: Ryland Homes, Shea Homes and TriPointe Homes.
Art + Business ONE is assisting in the creation of the community’s brand identity and development of that brand. We extrapolate the core vision behind the brand and make it a reality through our assistance in community amenity selection and design. A+B1 is working with People Creating Spaces (PCS) on the land planning, landscape design and manifestation of the brand identity in its physical beauty.
For Whispering Pines, community amenities aren’t your grandfather’s Community Center. Instead, in the spirit of Colorado’s Black Forest and the area’s surrounding environment, Whispering Pines is taking a more appropriate, “natural” approach. Think trailheads. Think multiple ponds stacked amongst each other. Think of a nature-planned community.
To learn more about what we’re doing for Whispering Pines, visit our Portfolio page.
Art + Business ONE and Siemens are collaborating on multiple aspects of the technological innovations that will be part of the Sterling Ranch Development. To provide guidance to Siemens in all things “brand”, Art + Business ONE is leading the charge for the community website design, integration of the community’s applied innovations into initial marketing stages, and content production for and about Siemens’ community-exclusive devices.
Siemens is a partner in the Sterling Ranch Development and plays an integral role in the interconnectedness of the community and the technology that can be found in each home. Siemens’ focus in energy-efficient, resource-saving technologies is a perfect fit for the sustainable nature of this one-of-a-kind community.
The collaboration with Siemens has left Art + Business ONE rapt with excitement. We can only imagine what the future holds for Sterling Ranch due to this partnership.